How To See Your Competitor’s Digital Marketing Strategy (Quick & Easy)
Understanding your competitors’ digital marketing strategy can be as simple as accessing their publicly available Meta Ad Library, giving you direct visibility into the ads they’re running, and how long they’ve been live.
By reviewing a brand’s ad history, you can:
Identify their highest-performing ads: typically the ones they’ve kept running the longest
Spot low-performing creative: often short-lived or rarely repeated
Analyse messaging, format, and offer positioning in real time
This kind of insight helps you make data-informed decisions about your own campaigns.
The video above breaks down how to use the Meta Ad Library to identify your competitor and comparator’s best performing digital marketing assets and how to apply what you find to build a more effective digital marketing strategy.
